5 Tips to Launch your T-Shirt Brand Online

Do you have a great inner talent designing clothes? Would you like to create your own brand of personalized t-shirts? Do you have a collection and want to start selling? Today you have many facilities to start your own brand of t-shirts online and in this article, I will tell you 5 tips with which you can take the big leap.

It is very common to hear people who want to sell their designs but do not know what the first step is. How do I start the brand? What designs and collections do I choose? Where do I publish it? In what channels do I market it?

With this in mind, custom t-shirt printing for Men’s streetwear jeans startup we created these simple tips to help anyone thinking of getting started in the digital business world.

1.Choose a Collection

5 Tips to Launch your T-Shirt Brand Online

The first thing you have to be clear about is the collection you want to launch. It is possible that you have not launched any or you may already be immersed in the sector and already have more than one collection. Choose a collection that you are clear about what you want to start working with, printing and selling. It’s a smart way to move forward Vlone Shop by taking firm steps without rushing.

2. Number of Garments and Labeling

We are already clear about the collection that we are going to launch. Now you have to choose the number of garments that you are going to choose by design and their labeling. As before, choose a maximum of 5 designs per garment. That is, 5 of shirts, 5 of sweatshirts and 5 of shoulder shirts.

The labeling, the same. It could be labeling stamped on the garment or a textile labeling. In this sense, this decision depends on the order volume. If it is less than 250 garments, the print is the best option. On the contrary, if there are more than 250 a textile label would be interesting.

3. Printing Techniques
5 Tips to Launch your T-Shirt Brand Online

This aspect is one of the most important depending on the type of design and the number of garments. I advise you to contact the best digital shirt printing companies to find out which of the five methods are chosen for each design. Screen printing, vinyl, transfer, DGT printing, or embroidery.

If your idea is to start your own brick and mortar business, and do the designing and printing yourself, then one of the first things you should consider is investing in quality equipment, which comes down to direct-to-garment printing in terms of quality. Compare different options and look into DTG printer and ink supply prices, so you have a rough idea of what the investment will look like.

Be clear about one detail: it depends on your design that they require a type of printing to maintain the quality of the garment. Don’t worry about the size or color of the garment. That is secondary and is best left to the customer.

4. Closed Production

This tip is closely related to the previous one. In order to take advantage of and optimize both orders and quality, it is a good idea to opt for a pre-order. Where you do a campaign for each design where you ask your clients to subscribe to the design where it will be produced and sent the following month. You should contact with specialists in online merchandising such as Vlone sales channels.

5. Sales Channels

Where do I sell my brand of t-shirts online? On all the free sales platforms you can. Obviously, the more sales channels you have, you will be exposed to a greater volume of users. Etsy, Vlone … any of these platforms is great to start with. Any or even all.


I think that getting started with your online t-shirt brand is a good start, don’t you think? In short: choose your collection, choose the number of garments and labeling by design, the printing technique, create a closed production and market in free sales channels.

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